PUBLIC IMAGE COMMITTEE

• • Attend your district public image seminar.
  • Develop a public image plan, then set and achieve public image goals.
  • Promote club activities and projects among club members, local media outlets and members of your community.
  • Use the resources in the Brand Centre to enhance Rotary’s public image.
  • Make sure club communications follow Rotary’s guidelines for voice and visual identity.
  • Use the People of Action campaign materials to increase public understanding of Rotary and drive engagement in your community.
  • Enhance projects and activities to make them more appealing to the media.

Possible subcommittees

• • media relations
  • advertising and marketing
  • web and social media